JOURNEY TO ELAAF
Where Tradition Meets Modern Perfumery
Step into the world of Elaaf — a place where scent is not just worn, but lived.
“Journey to Elaaf” invites you to discover the origins, inspirations, and artistry that shape our fragrances.
Our Beginning
Elaaf Perfumes is a legacy of elegance, carried through generations. Our journey began in 1966 in India, when our grandfather Saiyed Hasan Akbar laid the foundation of our family business in the textile field. With a vision of quality and refinement, he established the brand Almas, which soon became a symbol of trust and craftsmanship. As the business grew, Almas expanded into Saudi Arabia, where the brand reached new heights and carried its reputation for authenticity and excellence across communities. This expansion marked the beginning of our family’s global vision to create brands that reflect tradition, quality, and elegance.
In 2016, our family entered the world of perfume oils in Malaysia, blending the same values of heritage with the artistry of fragrance. What began as passion soon became Purpose to craft scents that embody authenticity, elegance, and luxury.
Now, in 2025, we are proud to introduce a new chapter in our journey: ELAAF PERFUMES. More than a brand, ELAAF is a story of evolution a continuation of our heritage, infused with modern sophistication. Each fragrance is crafted to connect emotionally, tell a story, and become an invisible signature for those who wear it.
From the roots of Almas in India to the elegance of ELAAF today, our vision remains the same: to bring timeless luxury and authenticity to every drop.
Elaaf Perfumes celebrates the timeless bond between fragrance and feeling.
The Inspition Behind Our Scents
ELAAF fragrances are shaped by the
landscapes, culture, and spirit of Arabia — from golden dunes and starlit nights to blooming gardens and incense-filled majlis.
Each scent captures a chapter of our world: bold, soulful, and unmistakably serene.
THE ELAAF EXPERIENCE
To wear Elaaf is to carry a piece of identity — your own. Our fragrances adapt to your skin, your moments, your story.
They become part of your presence, leaving an unforge able trail wherever you go.